Posts Tagged ‘Adwords’

[转]应对Google Adwords的新规则

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如果你在使用 Google Adwords , 你可能发现或者已经看到或者听到了GOOGLE 今年4月1日对 Google Adwords 的政策的一些改变, 如图:
Important Change to URL Policy Enforcement
Starting in April, display URLs for new ads will be required to match their destination / landing page URLs, without exception. Please adjust your URLs accordingly when creating new ads.
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新手Adwords亏本的10大错误

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新手Adwords亏本的10大错误!
1,使用Content Network (adsense)
Content Network会带来可能欺诈性和非目标明确性的点击,所以开始时候要把
Content Network关掉。只保留转换率更高的Google Search和Search Network
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